{"id":5661,"date":"2018-10-22T09:50:47","date_gmt":"2018-10-22T09:50:47","guid":{"rendered":"https:\/\/www.freeway.it\/?page_id=5661"},"modified":"2018-11-15T13:28:51","modified_gmt":"2018-11-15T13:28:51","slug":"clever-materials-the-key-to-getting-in-store-data-insight","status":"publish","type":"page","link":"https:\/\/www.freeway.it\/en\/clever-materials-the-key-to-getting-in-store-data-insight","title":{"rendered":"Clever Materials, the key to getting in-store data insight"},"content":{"rendered":"[vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; bg_image=&#8221;5673&#8243; bg_position=&#8221;center center&#8221; bg_repeat=&#8221;no-repeat&#8221; bg_color=&#8221;#0097d8&#8243; scene_position=&#8221;center&#8221; text_color=&#8221;light&#8221; text_align=&#8221;left&#8221; id=&#8221;Hero&#8221; color_overlay=&#8221;#0097d8&#8243; overlay_strength=&#8221;0.8&#8243; enable_shape_divider=&#8221;true&#8221; shape_divider_position=&#8221;bottom&#8221; shape_divider_height=&#8221;450&#8243; shape_type=&#8221;waves_opacity_alt&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_row_inner column_margin=&#8221;default&#8221; text_align=&#8221;left&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; 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column_link_target=&#8221;_self&#8221; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_custom_heading text=&#8221;Welcome to the world where the design is not only beautiful but also smart&#8221; font_container=&#8221;tag:h2|font_size:40px|text_align:center|line_height:42px&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; width=&#8221;1\/4&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=&#8221;default&#8221; text_align=&#8221;left&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; width=&#8221;1\/6&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; width=&#8221;2\/3&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_custom_heading text=&#8221;Display materials are essential for a successful retail promotion, but have you ever thought that they could also provide data insight?<br \/>\nLet us introduce you clever materials &#8211; an easy and effective way to collect valuable information about your customers\u2019 behaviour and measure their engagement in-store.&#8221; font_container=&#8221;tag:p|text_align:center|color:%23828282&#8243; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1540214166666{margin-top: 20px !important;}&#8221;][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; width=&#8221;1\/6&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;8%&#8221; bottom_padding=&#8221;8%&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;both&#8221; shape_divider_height=&#8221;400&#8243; shape_divider_bring_to_front=&#8221;true&#8221; shape_type=&#8221;waves_opacity_alt&#8221;][vc_column column_padding=&#8221;padding-4-percent&#8221; column_padding_position=&#8221;bottom&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;2\/3&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; offset=&#8221;vc_col-lg-8 vc_col-md-8 vc_col-xs-12&#8243;][vc_row_inner column_margin=&#8221;default&#8221; text_align=&#8221;left&#8221;][vc_column_inner enable_animation=&#8221;true&#8221; animation=&#8221;fade-in-from-bottom&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; width=&#8221;5\/6&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_custom_heading text=&#8221;Discover how your business can benefit from clever materials&#8221; font_container=&#8221;tag:h2|font_size:40px|text_align:left|line_height:42px&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_custom_heading text=&#8221;Clever materials combine in-store engaging spots for customers and valuable data insight for your business.<\/p>\n<p>Thanks to the technology inside, you can simply check which part of your stand attracts attention, where the clients stay the longest and which area is the least interesting according to the audience.&#8221; font_container=&#8221;tag:p|text_align:left|color:%23828282&#8243; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1540204753178{margin-top: 20px !important;padding-right: 10% !important;}&#8221;][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; width=&#8221;1\/6&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=&#8221;padding-4-percent&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/3&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;3px&#8221; column_border_color=&#8221;#cecece&#8221; column_border_style=&#8221;solid&#8221; enable_border_animation=&#8221;true&#8221; offset=&#8221;vc_col-lg-offset-0 vc_col-lg-4 vc_col-md-offset-0 vc_col-md-4 vc_col-xs-12&#8243;][vc_row_inner column_margin=&#8221;default&#8221; bottom_padding=&#8221;30&#8243; text_align=&#8221;left&#8221;][vc_column_inner enable_animation=&#8221;true&#8221; animation=&#8221;fade-in-from-bottom&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; delay=&#8221;75&#8243;][vc_column_text css_animation=&#8221;none&#8221;]Clever materials track customers\u2019 behaviour in-store in a similar way to the web analytics.<\/p>\n<p>This knowledge is fundamental for building your future strategy for the retail.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=&#8221;default&#8221; text_align=&#8221;left&#8221;][vc_column_inner enable_animation=&#8221;true&#8221; animation=&#8221;grow-in&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; delay=&#8221;150&#8243;][nectar_btn size=&#8221;large&#8221; button_style=&#8221;regular&#8221; button_color_2=&#8221;Accent-Color&#8221; color_override=&#8221;#0097d8&#8243; icon_family=&#8221;default_arrow&#8221; text=&#8221;Get The Free E-book&#8221; url=&#8221;#popupmaterialopen&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;light&#8221; text_align=&#8221;left&#8221; top_padding=&#8221;150&#8243; bottom_padding=&#8221;150&#8243; id=&#8221;Icon&#8221; color_overlay=&#8221;#0097d8&#8243; overlay_strength=&#8221;1&#8243; enable_shape_divider=&#8221;true&#8221; shape_divider_position=&#8221;both&#8221; shape_divider_height=&#8221;400&#8243; shape_divider_bring_to_front=&#8221;true&#8221; shape_type=&#8221;waves_opacity_alt&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; 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css=&#8221;.vc_custom_1540205349780{padding-bottom: 30px !important;}&#8221;]\n<h4>See To Believe<\/h4>\n[\/vc_column_text][vc_custom_heading text=&#8221;We Have All The Features&#8221; font_container=&#8221;tag:h2|font_size:48|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=&#8221;default&#8221; top_padding=&#8221;20&#8243; text_align=&#8221;left&#8221;][vc_column_inner enable_animation=&#8221;true&#8221; animation=&#8221;fade-in-from-bottom&#8221; column_padding=&#8221;padding-3-percent&#8221; column_padding_position=&#8221;all&#8221; centered_text=&#8221;true&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; width=&#8221;1\/5&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][image_with_animation image_url=&#8221;5780&#8243; 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