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Innovation for

Innovation for

From shopper experience to human experience

We design field and trade marketing strategies to anticipate people’s desires in their shopper experience. Our staff are the human touch of the brand on the territorywe create the right engagement to involve customers in a path that creates adhesion and loyalty to the product and the brand. We transform the shopper experience into human experience. 

Where others sell services, we offer solutions

Sell out solution

In Store Promotion | Merchandising | Brand Ambassador | Staff Training | Mystery Client

Sell in solution

Field Sales Merchandiser | Field Sales | Loyalty and Incetive B2B

Sales&Digital Promotion

Cashback | Buy&Try | Trade In | Instant Win | Certain Reward Operations


Shopfitting & Retail Design | Shop in Shop | Temporary Shop&Corner | Analytics for retail

Digital Strategy

Web Development | Social Media Management | DEM 

Out Store Activities

Roadshow B2B B2C | Unconventional Engagement | Fairs | Events

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Discover more about Free-Way

Your own marketing company

We have been supporting our clients in their everyday challenges for the past 20 years, managing in&out store services, overseeing retail, designing innovative trade and field marketing strategies alongside important Italian and European realities, creating feeling with product.

Contact Us

Contact us for more information about our services. Or visit our “About Us” page to discover more about Free-Way.