Innovation for







Strategy and innovation in Shopper Experience

Free-Way designs field and trade marketing strategies for the retail world. We plan solutions by anticipating customers’ wishes: enriching Shopper Experience means engaging consumers to improve their adhesion and loyalty to product and brand. Retail, experience and digital: we develop integrated solutions for our clients.

Where others sell services, we offer solutions

Retail Activation

In Store Promotion | Merchandising | Staff Training | Shopfitting | Shop in Shop | Temporary Shop&Corner | Mystery Client

Sell In

Field Sales |
Sales Merchandiser

Sales&Digital Promotion

Cashback | Buy&Try | Trade In | Instant Win | Premio Certo

Business Intelligence

Business Intelligence Unit | Analytics per il Retail | Mobile Crowdsourcing

Digital Strategy

Web Development | Social Media Management | DEM | Loyalty&Incentive B2B B2C

Out Store Activities

Roadshow B2B B2C | Unconventional Engagement | Fiere | Eventi

Discover about Free-Way

Visit our About Us page

Your own marketing company

We have been supporting our clients in their everyday challenges for the past 20 years, managing in&out store services, overseeing retail, designing innovative trade and field marketing strategies alongside important Italian and European realities, creating feeling with product.

Contact Us

Contact us for more information about our services.