Display materials are essential for a successful retail promotion, but have you ever thought that they could also provide data insight? Let us introduce you clever materials - an easy and effective way to collect valuable information about your customers’ behaviour and measure their engagement in-store.
Clever materials combine in-store engaging spots for customers and valuable data insight for your business.
Thanks to the technology inside, you can simply check which part of your stand attracts attention, where the clients stay the longest and which area is the least interesting according to the audience.
Clever materials track customers’ behaviour in-store in a similar way to the web analytics.
This knowledge is fundamental for building your future strategy for the retail.
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